Healthy Trucking Association of America to sell exhibit space  

TUSCALOOSA, ALA. (December 2009) – Over-the-road truckers have an average life expectancy of less than 60 years – a statistic that’s not surprising given the high rates of obesity, heart disease and diabetes in the driving population. Truckers need all of the information they can get to help them lead healthier lives, which is why Randall-Reilly has partnered with the Healthy Trucking Association of America (HTAA) to produce Health and Wellness Pavilions at the 2010 Great West Truck Show and the 2010 Great American Trucking Show. 

“We are committed to making a difference in the industries we serve,” says Alan K. Sims, vice president/executive director, Randall-Reilly Events Group. “This partnership will enable us to offer attendees at both of our shows access to critical information that can help them lead longer lives.”

The Healthy Trucking Association of America will sell booth space within the HTAA Health and Wellness Pavilions at both shows. Expected exhibitors will include sleep apnea solutions, blood pressure monitoring, exercise equipment, medical services, vitamins and supplements, healthy eating options, and insurance companies, among many others.

“The Healthy Trucking Association of America is very pleased to partner with Randall-Reilly in support of our efforts to improve the health of the Trucking Industry,” says Brett Blowers, HTAA Director of Marketing.  “GATS and GWTS are two of the most well-known trucking shows in the world and will provide us with a spectacular platform to showcase the health and wellness products and services that are now available to help our nation’s drivers get healthy and live longer lives.” 

In addition to the Health and Wellness Pavilions, the Great West Truck Show and the Great American Trucking Show will offer attendees a wide range of educational and entertainment options, including workshops, presentations, free concerts and the Pride and Polish Truck Beauty Events. The Great West Truck Show in Las Vegas will be held June 17-19, 2010, and the Great American Trucking Show in Dallas, will take place August 26-28, 2010.

About Randall-Reilly

Founded in 1934, Randall-Reilly (www.rrpub.com) is the premier U.S. media and information company focused on the trucking and construction markets. The company’s trucking division serves the fleet, owner-operator, recruitment, truck stop, pre-owned truck and trailer, dealer and heavy-duty aftermarket segments. Randall-Reilly’s construction division covers the highway and heavy construction, roadbuilding, aggregates, landscaping and used equipment markets.

Randall-Reilly’s Equipment Data Associates business is an industry-leading collector and aggregator of equipment purchase and financing data, which it offers to its customers in industrial equipment end markets for sales lead generation and market intelligence. The company’s Northbrook Publishing Division provides major corporations with customized brand marketing programs.

Randall-Reilly has offices in Tuscaloosa, Ala., Chicago, Charlotte, N.C., and New Berlin, Wis.

About the Healthy Trucking Association of America

The Healthy Trucking Association of America (HTAA) is a nationwide non-profit association dedicated to providing professional drivers with the resources they need to live healthier and longer lives.  The HTAA’s noble mission has received universal support from people, companies and organizations from coast to coast.  Drivers, fleets, trucking associations, media companies, and corporate sponsors are encouraged to become part of the HTAA.  As part of their ongoing efforts to improve the health of the trucking industry, the HTAA publishes Driver HEALTH magazine—the only trucking industry publication devoted to driver health and wellness.

            The Healthy Trucking Association of America has offices in Chesterfield, MO, Atlanta, GA, and Montgomery, AL.  For more information about the HTAA, please visit HealthyTruck.org.

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